My girlfriend's mother has breast cancer, so I've been doing some research on the matter to find helpful info. I came across the Natioal Breast Cancer Foundation's website, and all it says they do there is provide mammograms and try to educate people about breast cancer... it doesn't seem like they actually do anything in terms of treating it...
Women's Health - 2 Answers
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1 :
I've heard that all the bracelets people buy, and pots or water jugs etc that are pink, the money just goes to education, and advertising. I think their main goal is really just to get people to pay attention and care enough to get a mammogram.
2 :
The National Breast Cancer Foundation (NBCF) is the leading community-funded national organisation in Australia raising money for research into the prevention, detection and treatment of breast cancer. Since the NBCF was established in 1994, over $44.5million has been awarded to Australian based researchers across every state and territory, to improve the health and wellbeing of those affected by breast cancer. Research programs funded by the NBCF cover every aspect of breast cancer, from increasing understanding of genetics to improving ways to support women and their families. Underpinning the NBCF’s approach is the National Action Plan for Breast Cancer Research and Funding, a blueprint for accelerating our knowledge and understanding of breast cancer. The National Action Plan centres on funding collaborations with other like-minded organisations including the state based Cancer Councils and Cancer Australia. This ensures a long term, cost effective and coordinated approach to research, while providing an opportunity to accurately monitor and report outcomes to supporters. The NBCF does not receive any government funding, and therefore relies on corporate and community support to continue its work. Key fundraising initiatives of the NBCF are October’s Pink Ribbon campaigns, including Pink Ribbon Breakfasts, Pink Ribbon Day, Pink Magazine, Global Illumination and Pink Ribbon Licensed Product. In addition, the NBCF works with a range of corporate partners on cause-related campaigns. The NBCF also works with third parties on major fund raising events such as the Mothers Day Classic, a national walk or run for breast cancer held annually, and reaches the youth market through the Fashion Targets Breast Cancer campaign
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